We just got back from the PSI fair, the leading European fair for the industry of promotional items, which took place from 13 to 15 January in Düsseldorf (Germany).
The fair is widely visited by inhabitants of various countries. In 2015, it was attended by 873 exhibitors from 38 countries and over 16,000 visitors from more than 80 countries. In this way, the PSI fair creates a global market for businesses.
This year, we were present for the first time with our Boc’n’Roll sandwich wraps, so that 16,000 visitors who were attending the fair could get to know our products.
It’s a unique and original product, which respects the environment. Combining it with your brand and message, our products are perfect for creating brand awareness while being used daily. Thanks to the Boc’n’Roll, we’re able to provide you with the opportunity to promote a sustainable and healthy way of living for your customers, just like the core values of your brand are dedicated to. We were situated in Hall 11 to inform the attendees about the benefits of Boc’n’Roll sandwich wrap, so that they could find the best solution for their promotional campaign.
“Each year, the show has a product that stands out and this edition, it has been your Boc’n’Roll”, said a Dutch attendee. It really was a success that we didn’t expect, as many attendees were really interested in our Boc’n’Roll food carriers. A German visitor also agreed:
“The best product I’ve seen today at PSI”.
At the end of the fair, after long hours and hard work, the organization offered leisure activities in a relaxed atmosphere to celebrate the good results of this edition.
We’ve had a very good impression and are waiting to take off and create a positive synergy very soon. It was a truly rewarding experience which we are looking forward to repeating again next year.
But we will return again to Germany soon enough! We will be in Frankfurt Fair Ambiente 2016, the international fair for consumer goods.
So… stay tuned for our next update! 🙂

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